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our unique approach to fuel your success

Hot coffee being poured for two cups on a table

Discover Your Jolt

Discover Your Jolt

Discover Your Jolt

We listen carefully to understand your key strengths and the challenges you want to overcome. We then synthesize potential ideas for your big Jolts. We help you talk with customers about these Jolts - and discover what most excites them.

Four coffee roasting machines being prepared to test different coffee beans and roasts

Quantify Your Jolt

Discover Your Jolt

Discover Your Jolt

We help you test and quantify achievable Jolt impacts. Your own marketing, sales, and finance teams ideally play a leading role in this testing and modeling. We help you understand powerful customer decision making behaviors that drive your Jolt.

Coffee options displayed on a table - roasted beans, ground coffee, and hot brewed coffee in cups

Maximize Your Jolt

Discover Your Jolt

Maximize Your Jolt

We help you expand tested Jolt designs to become the preferred and broadly adopted choice of customers. Your marketing and sales teams involved in testing are natural leaders to enthusiastically drive and refine these winning designs across all customer touchpoints.


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